Welcome to another SDR Secrets episode of the Sales Secrets Podcast. Today, Shari Levitin shares the 3 levels of questions you should ask in a B2B or B2C sale. She calls them the skin, bone, and heart questions. Skin questions uncover facts, but they don't reveal the motivations behind buying. Bone questions refer to the problems your client is having, such as increased productivity and retention. Good rapport, good questioning reveals heart questions, like why building a billion dollar company is important to your client.
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SHOW DESCRIPTION
Brandon Bornancin is a serial salesperson, entrepreneur and founder of Seamless.AI. Twice a week, Brandon interviews the world’s top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino and many more -- to uncover actionable strategies, playbooks, tips and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.
SALES SECRET FROM THE TOP 1%
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ABOUT BRANDON
Brandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5) and sales author who is obsessed with helping you maximize your sales success.
Mr. Bornancin is currently the CEO & Founder at Seamless.ai delivering the world’s best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.
Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”
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