Multitasking feels productive, but it quietly destroys focus and results. In this episode, Brandon explains why context switching kills performance and how single-threaded execution became a force multiplier.
Many high performers rely on multitasking, believing it increases speed and productivity.
In this episode, Brandon breaks down why multitasking creates the illusion of momentum while eroding focus, quality, and confidence. He explains how context switching damages execution in sales and leadership, and why presence matters more than activity.
You’ll learn what single-threaded execution actually means, the system Brandon uses to eliminate multitasking, and how focusing on one outcome at a time leads to faster execution and better results.
This episode reframes focus as a structural decision, not a discipline problem, and closes the batch with a practical blueprint for doing fewer things better.