Sales Secrets

Distribution > Product: Why Great Companies Still Fail | #1419

Episode Summary

Hear why great companies still fail even with strong products. The core reason is weak distribution. Product helps you retain customers, but distribution is what gets customers in the door. The real lesson: invisible products lose, no matter how good they are.

Episode Notes

• Why product alone does not create growth
• How weak distribution makes strong products fail
• The difference between retention and growth
• Why companies mistake distribution problems for product problems
• Why smart founders build distribution before they need it